Jo Reid,
What constitutes the past – and how we imagine the future – is continually changing. Heritage no longer just refers to castles and dungeons; instead, the term now includes anywhere that has meaning for inhabitants and visitors, from city parks to the streets of Soho. This change brings with it…
App Insights Heritage Mobile Technology
Alumni: Charlie Harman,
From July to September 2016, visitors flocked to London to explore the hidden spaces of Whitehall Palace for Historic Royal Palaces’ The Lost Palace. There, they interacted with the rich history of a site which saw the executions of Guy Fawkes and Charles I, performances by Shakespeare and the reign…
App Insights Mobile Technology
Tom Melamed,
Long gone are the times when having a mobile app was a “nice to have” added extra, reserved for big brands with bucketloads of budget. The past few years have seen a meteoric rise in app usage across all sectors, and they are now a key element in business communication….
App Insights Heritage Mobile Technology
Alumni: Charlie Harman,
Artificial Intelligence – AI to its friends – is big news in the app development world. Microsoft’s Windows 10 comes with Cortana, Apple devices have Siri, and Google’s new smartphone, the Pixel, is built around its new Assistant. The term ‘AI’ describes a whole spectrum of technologies – everything from…
App Insights Mobile Technology
Alumni: Charlie Harman,
There are 2.2 million apps out there, many of which have been abandoned by developers and users alike – indeed, most apps can expect to lose 80% of their users in the long run. You may like: 7 ways to keep your app front of mind Owners are often reluctant to…
App Insights Digital Placemaking
Calvium Team,
By Catherine Allan & Cristina Mosconi Pokémon Go brought 25.5 million users worldwide together in a physical + digital quest for Pokémon characters. On streets and in gardens, in libraries, shopping centres, and town squares; it marked a pivotal moment – not just for gaming, but for the way in…
Jo Reid,
We love the fact Pokémon Go has brought augmented reality to the wider consciousness. Here at Calvium, we’ve been working with AR for years, and our wealth of experience has made us experts in designing AR apps for heritage sites. The technology offers massive potential for organisations of all sizes…
App Insights Heritage Mobile Technology
Jo Reid,
AR isn’t a mysterious, trendy piece of sci-fi future tech: it’s being used to great effect by heritage organisations in the here and now. The best heritage apps are sophisticated but simple. They’re easy to use, and they aren’t burdened with gimmicks. They’re not made for the sake of having…
App Insights Mobile Technology
Jo Reid,
Quibbles over whether or not Pokémon Go is really, truly augmented reality (AR) show no sign of going away. Whatever the truth, the amount of quibbling on the subject suggests widespread uncertainty over the meaning and difference between augmented, virtual and mixed reality. At Calvium, we’re not keen on uncertainty….
Jo Reid,
Heritage is all about recreating the past of a place. To create a rich experience, organisations have to draw out the story of their site, tying it to the way their visitors explore and the things they see and do. It’s a matter of placemaking: the act of giving life…
App Insights Mobile Technology
Jo Reid,
Summer 2016 will go down in history as the year that brought 25.5 million users worldwide together in a phygital (physical + digital) quest for Pokémon. On pavements and in back gardens, in libraries, shopping centres and town squares; the launch of Pokémon Go marked a true watershed moment –…
App Insights Mobile Technology
Calvium Team,
People should think less. That’s according to Kieron Gurner, User Experience (UX) guru here at Calvium. Fear not: it’s not about the dumbing down of society. Instead, it’s a mantra for app design with the goal of making interactions simpler and more intuitive. “I would argue that UX is important…