Personalisation in apps - building your heritage app simply and ethically

App Insights

Personalisation in apps; building your heritage app simply and ethically

Kieron Gurner,

The Cambridge Analytica scandal has made data collection and personalised experiences synonymous with data misuse and election-rigging – but in app technology, personalisation doesn’t have to be a dirty word. Personalisation offers users and visitors options for how they’d like their content to look, and lets them choose what they…

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APIs in app development

App Insights

APIs in app development: 5 key things you need to know

Tom Melamed,

If you went to a restaurant in the South of France where the menu was entirely in French, the waiter spoke no English and you non parles bon Francais, monsieur, you’ll need a translator. This could be an English/French Dictionary, a human translator or, more commonly nowadays, Google Translate. Imagine…

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Digital Placemaking

The Calvium history of digital placemaking for urban development

Jo Morrison,

Digital placemaking (noun); The augmentation of physical places with location-specific digital services, products or experiences to create more attractive destinations for all. Successful digital placemaking schemes are designed to reflect the environment and communities they serve – expressing and enhancing the social and cultural value of different places via bespoke…

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