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App Insights Mobile Technology

Measuring app ROI for your business

Charlie Harman,

When it comes to apps, there’s a key question we get asked all the time: what is the ROI (Return on Investment)? If you’re spending a chunk of money, you want to know what you’re getting back. We’ve been working with Watertight Marketing for the last six months implementing their…

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App Insights

What can augmented reality do for your heritage site?

Jo Reid,

Augmented reality (AR), as the name implies, is about adding something to the real world as we perceive it – an innovative, exciting prospect for businesses of all types. Put simply, smartphone AR apps respond to triggers in the environment and do something in response. This might be something as simple…

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App Insights

Push messaging – powerhouse or pest?

Charlie Harman,

Getting customers to download your app is the first half of the engagement challenge. As many as 77% of users delete new apps three days after downloading; others bury them in homescreen app folders, never to be seen again. So how do you turn the tables and maintain engagement with…

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App Insights

Apps that are totally nailing it

Charlie Harman,

Let’s face it, there are a lot of apps out there. How do you separate the golden-app wheat from the shovel-ware chaff? You ask an expert, that’s how. We probed some of Calvium’s finest minds to find out which apps are floating their boats right now. Navigating the news Tom…

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App Insights

Not only fun and games; how apps add innovation to business

Jo Reid,

The app economy is all well and good, but the world still needs physical, tangible products. Consider washing machines. On high-end models, design trends are moving away from mechanical dials and large switches in favour of digital displays and touchscreens. This move from the mechanical to the electronic presents new…

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App Insights

What’s the real cost of your app going wrong?

Tom Melamed,

In the cut and thrust world of mobile, a broken app can mean a big problem. Most app stores, and certainly the duo of Android and iOS, have a rating system, and any problems often see users reaching for that uninstall button. As Digital Trends found: “While 79 percent of…

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News

We’re Hiring: Technical Project Manager

Calvium Team,

We are looking for a super-organised and very personable individual with a technical understanding to help bring our often high-profile apps to life. At Calvium we are a mobile app specialist, we do a great job making wonderful apps and we are growing. We are now looking for someone special…

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App Insights

Why outsource your app development?

Tom Melamed,

When you need a mobile application, do you turn to your in-house IT team? With 66% of IT budgets forecast to rise this year, and app development taking a portion of this rise, the chances are you have applications in development or are planning on it. App development is expected…

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App Insights

How to Write an App Specification + FREE Template Download

Charlie Harman,

As an app developer, we’re contacted on a daily basis by people with great ideas, looking for help to develop experiences or asking for quotes for their app. Here’s the problem: it’s impossible to give prices off the bat. The potential scope of an app build is vast and varied….

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App Insights

Magic Moments – what they mean for heritage brands

Calvium Team,

You’re on a heritage tour of Bristol. Imagine walking across Queen’s Square, centre of the 1831 reform riots, and hearing the clamour of those riots – the cries of the mob, the struggle to keep order and the final charge of the 3rd Dragoon Guards. You jump at the sound…

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